REI | The Rocket

A short film for a summer campaign with outdoor retailer REI.

The unofficial edit for an REI campaign project, "The Rocket" offers a glimpse into the life of Errol "The Rocket" Jones, a 65 year old ultra marathon runner. After Errol's email address gets hijacked during our production a series of phone calls illuminates his character and showcases his revelation about what the ultra marathon community means to him.

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THE FILM:

CREDITS

CAMERA: John Houser, Jason Lohr-Johnson

PRODUCER: Mary Beth Lavender

MY CONTRIBUTION: Camera, edit, campaign development

Kevin Knutson

206.293.1226

Kevin@VeryLoudIdeas.com

Seattle, WA